Best toys industry in India - OK Play
Dream, Think, Create

OK Play India Limited was founded in 1990, with the aim of brightening the lives of children through fun and games. We have achieved this by passionately pursuing leadership in plastic moulding technology.

We, at OK Play consistently endeavor to adhere by our core values – Development of Children, Design excellence, the highest quality standards at par with the world's finest and meticulous attention to detail.
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From Ideation to Execution

From in-house capabilities to develop products – right from designing, mould making, to moulding, the company offers cost-effective and fast solutions for diverse applications. This coupled with its team of competent dedicated and qualified professionals, who guarantee time-bound deliveries, makes OK Play a reliable one-stop shop for its customers.
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Multiple Product Lines

We have today diversified into varied product categories like: Toys, School Furniture, Playground Equipment. Mannequins Point-of-Purchase Products, Automotive Products, Infrastructure Products, Industrial Products Truly at OK Play diversification is synonymous to growth.

From Humble Beginnings

Timeline

1988

Started with Storage Tanks

Started with Storage Tanks

Incorporated in 1988 as Aquapure Containers Ltd. The company started with manufacturing of water storage tanks in 1990.

1992

Acquisition of OK Play

Acquisition of OK Play

The Company acquires OK Play, a toy company based in the UK. A sudden flood of colours and shapes enters India. The roto moulding facilities get further refined.

1993

Renamed to OK Play India Limited

Renamed to OK Play India Limited

The company is renamed. OK Play India Limited comes into being. Indian children and parents are welcome to the advent of joyful, safe, beautifully designed toys to diversify the recreational and playful aspects of a child’s life.

1994

IPO Offering

IPO Offering

OK Play India Limited launches its maiden IPO.

2003

Diversification of Product Lines

Diversification of Product Lines

Further diversification into Point of Purchase products – delivery boxes, signage systems, display stands and mannequins. The clients list now includes Industry leaders in telecom, foods, apparel and other sectors of the leisure industry.

2014

Venturing into Retail and eCommerce

Venturing into Retail and eCommerce

Exclusive Retail Outlets open for OK Play toys and furniture. Creation of website makes OK Play an e-retailer.

2020

Preventive Healthcare Sector

Preventive Healthcare Sector

In times of the calamity COVID-19, OK Play Healthcare was formed to contribute to preventive healthcare measures and play its part in making India and the rest of the World safe again.

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India Toy Fair, 2021

The Government of India held the India Toy Fair ’21 between 27th February to 2nd March 2021. The primary purpose of this Fair has been to encourage the growth of the toys and sports sector in the leisure industry by providing a network and incentives to enable innovation and development. Prime Minister Narendra Modi has recognised the importance of the toy sector, which must ensure that a child’s leisure time is spent engaging in fun and creative activities, while staying true to the Indian spirit.

Core Values

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Development of Children

We are committed to improving the lives of children by exposing them to games, sports, and products that boost their creativity and playful spirit.

International Perspective

International Perspective

We have a very global approach to business and work with a worldwide perspective of learning and performance.

Integrity

Integrity at Each Level

Treating everyone involved in the organisation staff, stakeholders and customers alike with dignity and respect.

Innovation at Heart

Innovation at Heart

We constantly strive to deliver innovative products to the market and deliver superior value to our customers and stakeholders.

Forward Leadership

Forward Leadership

We strive to be number one in our search for excellence and work towards nothing less than the best.

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Customer Centric

We never lose sight of what really matters is the satisfaction and success of our customers.

Why Plastics?

Light Weight

Light Weight

Durable

Durable

Static Etc Resistant

Static, Weather & Fire Resistant

Maintainence Free

Maintenance Free

Light Weight

Light Weight

Durable

Durable

Static Etc Resistant

Static, Weather & Fire Resistant

Chemical Resistant

Chemicals Resistant

Corrosion Resistant

Corrosion Resistant

Mouldable

Mouldable in Complex Shapes

Color Availability

Colour Availability

Chemical Resistant

Chemicals Resistant

Corrosion Resistant

Corrosion Resistant

Mouldable

Mouldable in Complex Shapes

No Welding

No Welding Required

Maintainence Free

Maintenance Free

Color Availability

Colour Availability

No Welding

No Welding Required

The Technology Edge

Our fully integrated ISO 9001, state-of-the-art plant

Roto Moulding

Roto Moulding Setup

4-arm carriage microprocessor controlled carousel roto moulding machines (Cap. – upto 3800 mm diameter.)

Injection Moulding

Injection Moulding Machines

A line of microprocessor controlled injection moulding machines with capacities ranging from 80 to 180 tonnes.

Blow Moulding

Blow Moulding Machines

A line of microprocessor-controlled blow-moulding machines having capacities ranging from 1/2 to 120 litres.

All In House

All Capabilities In-house

An in-house extrusion and pulverizing line

Post Moulding

Post Moulding Facilities

Post moulding facilities like polyurethane tourming ultrasonic welding, pad printing and powder coating.

CNC

CNC Machine

An in-house tool room equipped with the latest equipment supported by world class CNC machines for precision prototyping and product development

Design Excellence at the Core

Design innovation is at the forefront of our product development

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Product Development

Design Excellence

Design Excellence

Process Innovation

Process Innovation

OK PLAY is the meeting ground for some of the country’s most competent technocrats and concept developers in the toys, children’s sports, and leisure sector. The company’s engineering services are driven by the most advanced skills and technology in the industry. The clearly defined mission includes designing innovative products, developing precise moulds, maximizing production capacity, and producing world-class products at competitive prices – all so that our children can maximise their play time without any safety concerns!

Focused Approach towards design:

  • Annual spend – 4% of net revenue
  • Reverse engineering / pattern making capabilities
  • A fully staffed 15+ members’ Engineering and Design Department from premier design institutions of India, using the latest high-end 30 modeling software for photo-realistic product development.